Of Successful People


Terms and Conditions


Terms and Conditions of use

The use of this web site (including the app) and the terms and conditions for our providing information is governed by this disclaimer. By using this web site, you acknowledge that you have read this disclaimer and that you accept and will be bound by the terms hereof.

The 10 Behaviours of Successful People (10 Behaviours) may, in its sole discretion, modify or revise these terms and conditions at any time by updating this web page. You are bound by any such modification or revision and should therefore visit this page periodically to review the Agreement.

  • All content on this web site, including but not limited to text, articles, images, software, photographs, graphics, illustrations, artwork, video, audio, names, logos, trademarks, service marks and other material (collectively, the "Content"), is protected by copyright, trademark, and other laws in New Zealand and elsewhere. You may not distribute, modify, transmit, reuse, re-post, or use the content of the site for public or commercial purposes.

  • The user shall use this web site for lawful purposes only. The user shall not post or transmit through this web site any material that violates or infringes in any way upon the rights of others, that is unlawful, threatening, abusive, defamatory, invasive of privacy or publicity rights, vulgar, obscene, profane or otherwise objectionable, that encourages conduct that would constitute a criminal offense, give rise to civil liability or otherwise violate any law, or that, without 10 Behaviours express prior approval, contains advertising or any solicitation with respect to products or services.

  • Any personal data (name/contact information) you transmit to the site by electronic mail or otherwise, will be used by the 10 Behaviours in accordance with 10 Behaviours privacy policy. Any other communication or material you transmit to the site, such as questions, comments, suggestions or the like, will be treated as non-confidential and non-proprietary.

  • Under no circumstances, including, but not limited to, negligence, shall 10 Behaviours be liable for any direct, indirect, incidental, special or consequential damages that result from the use of, or the inability to use, 10 Behaviours materials, products, or services, third-party materials, products or services made available through 10 Behaviours or any part of 10 Behaviours services. The user specifically acknowledges and agrees that 10 Behaviours is not liable for any defamatory, offensive, or illegal conduct of any user. If user is dissatisfied with any 10 Behaviours material, products, or services or with any of 10 Behaviours Terms and Conditions, the user's sole remedy is to discontinue using the 10 Behaviours services.

Privacy Statement

10 Behaviours is committed to protecting the privacy of individuals who access its web sites. Please read the following policy for further details as to the types of information collected through 10 Behaviours web sites, including personal information and how it is treated.

Information collected by 10 Behaviours websites

10 Behaviours web sites gather information in two ways: (1) when you access our site (our technology logs site visitors), and (2) When you directly share your information with us (e.g., when you register the app, attend a programme, book coaching, or sign-up for a newsletter).

Information Collected When You Access Our Site(s)

10 Behaviours collects a variety of information pertaining to the use of its web sites. Specifically, we monitor site traffic volume and patterns, such as the number of visitors to a given site or page on a daily basis. This information is gathered through various means, such as an IP address, which is a number that is automatically assigned to your computer whenever you are accessing the web. When you visit a page from 10 Behaviours, our servers log your computer's IP address.

Only designated administrators can access this information. It is used only for administrative and planning purposes to further understand the needs our users, to help us make appropriate changes to improve the content of the site, and to customise the content and/or layout of the site for individuals or groups of users.

Other types of information are stored in "cookies." Cookies are small files of electronic information that a web site can transfer to a visitor's hard drive to help that visitor while on the site. Some 10 Behaviours sites use cookies simply to store a user key code so that the user does not have to re-enter user information when revisiting the site. Although most web browsers accept cookies automatically by default, the decision of whether to accept them is yours.

Information Collected Directly

10 Behaviours also collects information that is voluntarily provided by site visitors, such as a name or e-mail address. It is entirely your decision to provide the requested information. Such personal data is collected when a site visitor registers with a site or requests web services/access to our online assessments. This information is kept totally confidential, and will be used only to contact you. You may choose to have this information removed at any time. We will never barter, trade, or sell access to our database of registered users.

In addition, 10 Behaviours stores data entered in the Deliberate Quotient (DQ)® Quiz to ensure cloud-based accessibility. We protect the privacy of this content as it relates to each user and do not make it available to your employer or any other sources.

Correcting and Changing User Information and Preferences

If you are receiving e-mail communications from 10 Behaviours but wish to discontinue this service, you may request to do so at any time by e-mailing us at You also have the option to request a revision of your user information at any time by e-mailing the requested changes to

Information Security

10 Behaviours employees and contractors understand the need for user privacy, and are bound by strong confidentiality regulations. We also maintain strict security procedures to protect your information. Access to user data is strictly limited and a log of those who have accessed the data is monitored to prevent security breaches.

Third-Party Information Storage

Some information is stored for 10 Behaviours by authorised third-party companies. These companies are carefully screened by 10 Behaviours and held to the highest privacy standards. We limit such third parties in their access to and use of your personal information, and like 10 Behaviours, they will never sell access to your information.

Links to Other Sites

10 Behaviours web sites / apps may contain links to sites owned and/or operated by other organisations, and the privacy policies of those sites may differ from that of 10 Behaviours. These sites may collect data and make use of it in ways that 10 Behaviours does not. We encourage you to review the privacy policies posted on all third-party sites.

Policy Updates

This Privacy Policy is 10 Behaviours commitment to its web site / app users. 10 Behaviours reserves the right to change our policy at any time. Therefore, we suggest that users who may have specific concerns about the information being gathered and use of that information regularly view the Privacy Policy on this site.